@djw_fashion

Sunday, 16 November 2014

My Picks - Jil Sander Spring 15 RTW

I have just returned from Hong Kong where the luxury market is thriving. I always pop to Lane Crawford in Pacific Place which also houses stores including Céline, Burberry and 3.1 Philip Lim. 

Lane Crawford really buys into each designer collection which makes it a lot more concise compared to its competitors. You get a much better sense of the brand and its message. Jil Sander is housed there and although once again their has been internal changes the brand is still true to its identity.

This spring, silhouettes were simple but striking. The show began with a school uniform vibe. Moving onto woven geometric jacquards, cocoon shirting and knitwear. 





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Thursday, 6 November 2014

Céline Resort 2015


The highly anticipated resort collection has gone live coinciding with their new ad campaign. Once again featuring model Daria Werbowy. The face of Céline who is reminiscent of the brands Creative Director Phoebe Philo. 

The stunning images advocate the strength behind Céline's branding and marketing strategy.



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Wednesday, 22 October 2014

More PFW Street Style


Tommy Ton has captured up and coming trends in his definitive snap shots for Spring 15 during fashion week. The street style photographs show key trends surfacing including the nod towards the 70s. Including A-Line skirts, polo necks and flares. Larger lapels, patch pockets and twin needle top stitching are seen across softs and wovens. 

Then we head to the 80s, looking at classics such as dungarees paired back with the crisp white shirt. 




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Thursday, 16 October 2014

Mr Start Woman SS15

Working moodboard/details/inspiration

Since I decided to become a freelance RTW designer a year ago I have had the opportunity to work on a variety of exciting projects. I thought I'd share one of the latest ones with you guys as it is true to my personal aesthetic. I have been working with the development and production team at Mr Start in Shoreditch designing their new SS15 range. 

Known for androgynous, minimal tailoring. Mr Start Woman continues to encapsulate the Uptown girl gone Downtown. For SS15 she goes about her day with a certain nonchalance - in soft cashmere sweaters, slit pencil skirts, easy wrap blazers and her borrowed boyfriends shirts. Lengths are longer, shapes are leaner. 
She is creating new rules of dressing with a re-energized confidence.

Fitting/casting/looks

Day of the SS15 lookbook shoot


Editorial imagery photographed by Willow Williams

For sales information please contact sabina@mr-start.com

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Wednesday, 15 October 2014

Sasha Pivovarova for i-D Magazine Fall 14



Sasha Pivovarova makes these Louis Vuitton pieces all the more appealing in these killer shots. 
Part of an editorial for i-D magazine's Fall 14 issue. 


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Friday, 10 October 2014

My Picks - JW Anderson SS15 RTW


The oversized floppy fisherman hat took centre stage at JW Anderson's SS15 show. The bigger the better, so some may say. 

Garments had an architectural feel. Geometric shapes were constructed in leather and added through details such as the oversized buttons and lapels. 




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Saturday, 4 October 2014

My Picks - Edun SS15 RTW

Danielle Sherman has made a strong impression since becoming Creative Director at Edun in 2013. 
For her third season tunics and judo styling heavily featured, silhouettes were spliced through layering.
Obi style belts clench the waists over longer line sleeveless waistcoats and tanks. 






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